You're one day away from...
going from Pinterest newbie to Badass
& learning exactly how to start converting Pinners into leads, course members, podcast listeners, & customers all with the help of my done-with-you Pinterest VIB (the 'b' is for badass) Day!
Here’s what you probably already know about Pinterest.
- How it is amazing for driving people to your content so you can grow your biz on autopilot.
- SURPRISE! That it’s a search engine (didn’t know?)
- That you want to use it as an organic or paid marketing strategy for your online coaching, service provider, or content creator business.
- That it’s top of funnel and that means it’s perfect for getting new-to-you people finding your content when they need it (surprise if you didn’t know that either!)
- And (this is the big one) that you have no idea how to make it work for you and your business to drive more people and profit long term.
And I’m here to tell you, you’re not alone.
The one thing you do know is that you need a strategy, a system, a process specifically for Pinterest and YOUR business. But you’ve already overwhelmed yourself from all those Google, Youtube, and even Pinterest rabbit holes you’ve gone down AND freebies you’ve signed up for trying to piece together the HOW and it’s all too generic.
And here's what you really NEED to know...
Converting People From Pinterest Takes More Than Just Pinning Your Freebie or sales page
I’m going to give you some hard truth– you can’t just make pretty pins, slap them on Pinterest with a link to your freebie or sales page and expect the Pinterest lead generation and conversion magic to happen quicker than it takes you to find a new Netflix binge.
I mean yes, those pretty pins might get your website some traffic (if they’re optimized — if you even know what that means — if not keep reading) from Pinners who got excited and clicked on your pretty pin… but as a business what you want is CONVERSIONS and not just traffic.
And in order to actually drive more people, profit, and conversions to your business via Pinterest, you need a strategy BEYOND the tactics:
- Beyond the number of times to pin per day
- Beyond the number of boards to create or pin to
- Beyond researching keywords or where to put them
- Beyond pin design best practices
These tactics are important to your overall strategy but, it’s more to it than that– you need a full on strategy that converts Pinners on and off the platform.
Pinterest Isn't Just Pinning.
- Not when you’re using it as a business instead of just for finding those recipes you still haven’t tried.
- Not when you want to get coaching leads from it, boost your course sales, triple your email list with action takers, or even just get more consistent podcast downloads.
Whether you’re using Pinterest for organic marketing or paid… Before you create a strategy only around the number of times to pin per week, you need to make sure you have alllll your ducks in a row if you wanna pimp Pinterest and make a profit.
Want to hear what others have said about this VIB day?
Here's what you need.
One single day made for the Very Important Badass (VIB) — you (& yes someone on your team can join as well!) — with a Pinterest Badass — me.
My Pinterest VIB Day will take you from the CEO who is completely overwhelmed about all the things when it comes to Pinterest, to a CEO who knows exactly the right things they (or someone on their team) needs to do to not only create an optimized Pinterest account ON the platform, but also convert Pinners OFF the platform (where it matters most!).
This day isn’t just about the strategies and tactics you’ve watched thousands of videos on– yet still struggle to understand HOW to make Pinterest work for you.
This is way deeper than that.
It’s about the shit you should have done before you even thought about pinning your nice freebie, before you made those pretty pins, and probably before you signed up for a Tailwind account (that you may or may not be using #nojudgment).
Our VIB Day is about the how...
- How to create and repurpose content (you probably already have) for Pinterest that makes sense for the platform
- How to use Pinterest even if you don’t have a ‘traditional’ blog
- How to create Pinterest worthy funnels that convert Pinners into leads, course members, podcast listeners, customers, and people who invest in all your things
- How to do keyword research that actually attracts your audience that’s on Pinterest
- How to use Pinterest for your specific business because there’s no one size fits all strategy
- How to create a workflow that is easy to maintain so you don’t spend hours upon hours on Pinterest (because you definitely shouldn’t!)
- How to continuously tweak and shift your strategy and tactics as necessary because let’s face it — like all social platforms — shit changes and you need to know how to change with it.
How our Day Together Will Look
We spend up to 3.5 laser focused hours on Zoom.
This is the nitty gritty part where we roll up our pretty little sleeves and get into the things that really matter when using Pinterest as an entry point for new cold traffic. We’ll spend the time:
- Researching your audience to determine the best type of content based on your audience on Pinterest
- Figuring out all your Pinterest specific goals and getting clarity around how to get Pinners from the starting point (Pinterest) to your ultimate goal
- Going through (or creating outlines of) your funnels with expert tips and advice on creating and tweaking your Pinterest sales funnels so they can convert Pinterest traffic into your special something!
- Creating and doing keyword research
- Developing a Pinterest strategy with expert tips on how to continuously tweak, test, and audit it
- Creating a content strategy and workflow to create and repurpose Pinterest worthy content
- Expert tips on developing a workflow that feels good and doable for you or your team members to implement to show up consistently on Pinterest
By The End Of This Day...
Here's What You'll Walk Away With...
The exact clarity, empowerment, and implementation strategies you need to leverage Pinterest as a business. You will no longer feel like this is some magical platform you don’t have the spell to — because now you’ll have all the special badass secret saucy ingredients too!
- A strategy beyond the tactics that get your content seen
- You’ll know how to turn pinners into your special something (you know- leads, course members, podcast listeners, customers, etc)!
- Clarity around your main Pinterest goal and how to create funnels and customer journeys that will convert traffic from Pinterest
- A complete understanding of how to use Pinterest for your specific business
- Expert tips on how to continuously tweak and update your Pinterest strategy and tactics
- Expert content repurposing tips so you can create a workflow that allows you to repurpose content from other platforms like Instagram to Pinterest
- 25 researched keywords based on your topics
- Weekly, monthly, and quarterly checklists to grow and maintain your account
- My Pinterest Systems Hub Airtable Trackers
Plus 12 Months of Ongoing Support...
As a VIB Day Client, your experience doesn’t just end with our day. You will also get access to my signature program, The Pinterest Baddie Academy. This will give you:
- Access to a continuously updated DIY course so you’ll be equipped if and when things change on the platform
- Additional trainings (that you can request!)
- 12 months of Coaching and Q&A support via monthly Voxer days
Your Investment:
Starting at $1750
VIB Day & Experience Testimonials
Client Love
If you're a coach, service pro, or content creator...
The Time Is Now for you to stop...
- Being a Pinterest newbie who just wants to be on Pinterest because you’ve heard how freaking great it is yet you keep making excuses because it’s confusing.
- Only thinking about if you’re pinning enough times a day.
- Thinking all you need is some pins, a sales page, and no real content.
- Trying to figure it out all on your own from fifteen different sources.
- Only using platforms where your content’s lifespan is only a day or two (where as people can always search and find your content on Pinterest for yearrrrss!)
- Saying you want to be on Pinterest and actually start leveraging it as a platform that works while you sleep (or binge Netflix like me!)
It’s time to become a badass who knows how to pimp Pinterest and get more eyes on their content and grow their email list with action takers (not just those space takers) who are ready to throw their money at you and are jumping at the opportunity to support every single thing you’re doing (because I know it’s amazing AF)!
Your Investment:
Starting at $1750
Testimonial
Client Love
The answers you need
What clients ask before booking...
Coaches, service providers, and content creator (think course creators, membership creators, podcasters, b/vloggers, digital product sellers & the like) who are ready to use Pinterest as a top of funnel marketing strategy and want to learn HOW to actually convert Pinners into leads, clients, course members, podcast listeners, customers, engaged email subbies, and overall true supporters of all your things!
You want to learn the HOW beyond the amount of times you need to pin per day or how to create pretty pins. You want create a plan that makes Pinterest a top of funnel strategy that brings you cold traffic on autopilot that you know HOW to convert into warm and hot somethings.
You know Pinterest is magical and you’re ready to learn the spell.
Yes! Many of my clients have no intention of actually managing their Pinterest account themselves so they bring along their social media or future Pinterest person along for the experience!
A big part of this VIB Day is helping you determine the things you should have or start getting in place in order to get the best results from Pinterest. That being said here’s what you should be open to having / ready to put into motion if you already don’t have these things:
- A website that can be claimed on Pinterest (you probably should already have this 😬)
- Free content to drive traffic to (i.e. blog posts, videos or podcasts embedded on your website, evergreen free webinars or masterclasses, lead magnets)
- An email list
- Funnels
- Patience & another marketing strategy already in place because Pinterest takes time (if you’re not using Pinterest Ads)
I would first ask you how serious you are about using Pinterest as a top of funnel platform because though you don’t have to create content for Pinterest like you do for platforms like Instagram and/or Facebook, you do need content to drive traffic to. And if you don’t have the content, you have to be willing to put in the work to create it!
These content “vehicles” can come in many forms such as: IGTV videos, YT videos, IG Stories, IG Reels, Tik Toks, Podcasts, Webinars, Mini Courses, Sales Pages, Freebies, etc.
One of the key parts of this VIB Day is learning HOW Pinterest can work for you with the content you’re creating and what you need to do on your end in order to convert.
Driving traffic from Pinterest to your sales pages or discovery call pages isn’t going to work how you think. There’s more to it then linking to a website page.
So in order for this VIB Day to be the most impactful, you have to already HAVE content to drive traffic to or have true clarity around the type of content you want or plan to create, so that together we can brainstorm the best funnels and strategy to start creating and building to convert.
You should definitely have an overall picture of who your audience / ideal clients are, content you create / plan to create, and main topics that you cover within your business so I can successfully create your Pinterest starter kit.
The initial VIB Day offer is done-with-you! So bring your favorite cozy beverage, snacks, and good high vibes as we tackle HOW to use Pinterest as a top of funnel strategy that converts.
If you would like to add on the Jumpstart — that is done-for-you!
Yes. You’ll receive a questionnaire to be completed at least 3 days prior to our VIB Day. Your pre-VIB Day questionnaire will help you dig deeper into your goals for Pinterest as well as give me all I need to show up as the expert! This questionnaire is key for both of us so please be detailed and give it the attention it needs!
VIB Jumpstart Experience: This is a fully optimized account setup
Yes. You can inquire about a payment plan on our call.
For VIB Day only:
A 50% deposit must be paid to secure the VIB Day. The second payment must be received at least 3 days before your VIB Day.
If you are doing the VIB Jumpstart Experience, 2 and 3 payment plans options available and will be discussed on our call.
Glad you asked! Pinterest can be a long game so it requires patience! And how quickly you start to see results and an ROI is impossible to predict. However don’t let that sway you, with the right strategy and tactics in place (which we’ll work through during our VIB Day) plus consistency, you should start seeing noticeable increases in your analytics within the first 1 – 6 months.
In my experience with clients, it takes about 1 month to fully optimize Pinterest accounts and up to 6 months to increase click-through rates and start seeing an increase in sales.
But once they start happening — GOLD!!
And if you aren’t the super patient type, you can also use Pinterest Ads to accelerate your Pinterest growth!
That’s exactly what our discovery call is for. Schedule it below if you know you’re interested in this VIB experience but have a few more questions or want to be sure you’re a fit for this.
I like your kind! No call is necessary, let’s chat in the DMs. Send me a message because before you invest in me, I still wanna make sure this is right for you and your business! Come and talk to me!
I Get it...
Making an investment can be scary, but you didn’t read this far if you already didn’t know this is exactly what you’ve been needing. What you’ve been looking for to help you use a top of funnel platform that will continuously have new people finding you without you having the show up every single day to make it happen. You’re ready to learn HOW to use Pinterest the right way to convert and grow your business on autopilot. I know this. You know this. So stop waiting because people won’t stop searching for your solutions, but the question remains will they find your content… or someone else? I want it to be yours.
